Martin Farricker Resume
National Pursuit Leader
PwC
Aug 2013 – Present
4 yrs 9 mos
New York, New York
Responsible for driving revenue by leading pursuits of the firm's largest Advisory opportunities, including:
• Coaching partners and consultants on pursuit strategy, messaging, and execution
• Preparing teams to deliver compelling client presentations
• Supervising writers, designers, and project managers in creation of persuasive proposals and related client communications
• Driving firmwide initiatives for institutionalizing best practices in client communications
• Evolving pursuit strategy through technology and multimedia
Focus on financial services, technology, and consumer & industrial markets.
Successful track record of working with firm leadership to expand the PwC's footprint in key U.S. and global markets.-
Director, Industries and Marketing
KPMG US
Nov 1994 – Aug 2013
18 yrs 10 mos
New York, NY; Montvale, NJ
Led the National Pursuit function for KPMG US. Orchestrated teams responsible for providing strategic counsel, writing, project management, and design support for KPMG's largest audit, tax, and advisory opportunities. Concurrent responsibilities included working closely with firm leadership on key strategic initiatives aimed at articulating brand value externally and garnering support for key internal initiatives.
Prior roles during 19 years with KPMG included:
- Leading the National Publications Group, responsible for a range of internal and external communications
- Managing creation of KPMG's International Annual Report for 6 years
- Architecting the firm's brand identity, and creating supporting communication program
- Driving internal communication strategy and execution nationally
- Authoring keynote speeches for senior KPMG executives
- Leading teams in developing industry thought leadership and analytical white papers -
Vice President, Marketing & Communications
Marsh & McLennan Companies, Inc.
2002 – 2003
1 yr
New York, New York
Drove strategy and execution of internal/external communications for Marsh's U.S. Risk Consulting practice. -
Manager, Communications and Advertising
Dun & Bradstreet
Jun 1992 – Jun 1994
2 yrs 1 mo
Murray Hill, New Jersey
• Led a team in the creation of sales collateral and advertising for D&B services
• Managed D&B News, a sophisticated internal publication for 24,000 U.S. employees
• Authored a monthly column and features for D&B Reports magazine (a national consumer publication for financial services executives)
Education
Volunteer Experience
Board Member, Princeton Chapter
Wrestlers In Business
Jan 2008 – Present
National non-profit organization dedicated to building a community that serves as a platform to connect our members and facilitate business and job opportunities across the nation by leveraging a talent-rich pipeline of wrestling alumni, with the ultimate goal of increasing reinvestment back to the sport.
